URL analizada
https://www.ibm.com/design/event/
Medido ayer
Este sitio responde distinto a los crawlers de IA
Pedimos esta página dos veces. Como cliente normal recibimos HTTP 200; identificándonos como OAI-SearchBot —el crawler que mete páginas en el índice de búsqueda de ChatGPT— recibimos HTTP 403. Algo delante de tu sitio filtra según quién pregunta.
Nuestra sonda sale de nuestros propios servidores, y Akamai verifica los crawlers por dirección IP, no por nombre. Así que este rechazo puede ir dirigido a clientes que suplantan al crawler mientras el real sí pasa: desde fuera no podemos distinguirlo. Revisa tus reglas de bots en Akamai para saber cuál es el caso. Nada más de este informe importa si el crawler nunca llega a tus páginas.
Puntuación AI-Ready
Deficiente
de 100
Ahorro de tokens
Desglose de la puntuación
Protocolos emergentes
0 de 6 detectadosEndpoints well-known que los AI agents buscan. Detectados significa que un agente puede descubrir y conectar con tu servicio automáticamente.
-
OAuth Protected Resource RFC 9728
/.well-known/oauth-protected-resource -
OAuth Discovery RFC 8414
/.well-known/oauth-authorization-server -
MCP Server Card SEP-1649 draft
/.well-known/mcp/server-card.json -
A2A Agent Card A2A v1.0
/.well-known/agent-card.json -
API Catalog RFC 9727
/.well-known/api-catalog -
Agent Skills index Discovery RFC v0.2.0 draft
/.well-known/agent-skills/index.json
Esto no se queda quieto. La monitorización aún no existe: apúntate y te avisamos cuando esté.
¡Estás en la lista! Te avisaremos cuando se lance.
Lo que medimos Main content starts at 95% of HTML
El contenido principal aparece tarde en el documento HTML. Los AI agents pueden dar más peso al contenido que aparece antes.
Cómo implementarlo
Reestructura tu HTML para que el contenido <main> o <article> aparezca antes que las barras laterales y el contenido suplementario.
Lo que medimos No JSON-LD / Schema.org found
No se encontraron datos estructurados de Schema.org. JSON-LD ayuda a los AI agents a extraer información factual y estructurada de tus páginas.
Cómo implementarlo
Añade un bloque <script type="application/ld+json"> con marcado Schema.org. Usa los tipos apropiados: Article para entradas de blog, Product para productos, Organization para la página de tu empresa.
Lo que medimos No Markdown for Agents support detected
Tu sitio no soporta Markdown for Agents. Este estándar de Cloudflare permite a los agentes IA solicitar contenido en formato markdown, reduciendo el uso de tokens en ~80%.
Cómo implementarlo
Implementa uno o más: (1) Responder a Accept: text/markdown con contenido markdown. (2) Servir URLs .md (ej: /pagina.md). (3) Añadir etiquetas <link rel="alternate" type="text/markdown">. (4) Añadir cabeceras HTTP Link para descubrimiento markdown.
Lo que medimos 0/3 OG tags present
Faltan etiquetas Open Graph o están incompletas. Las etiquetas OG ayudan a los AI agents (y plataformas sociales) a comprender el título, la descripción y la imagen de tu página.
Cómo implementarlo
Añade las meta etiquetas og:title, og:description y og:image en el <head> de tu página.
Lo que medimos No sitemap found
No se encontró un sitemap. Un sitemap ayuda a los AI agents a descubrir todas las páginas de tu sitio.
Cómo implementarlo
Crea un /sitemap.xml con todas tus páginas públicas. La mayoría de los CMS pueden generarlo automáticamente.
Lo que medimos Page size: 699KB
Tu página es más grande de lo recomendado. Las páginas grandes son más lentas de procesar y más costosas para los AI agents.
Cómo implementarlo
Optimiza el tamaño de la página minificando el HTML, difiriendo scripts no críticos y eliminando CSS no utilizado.
Lo que medimos robots.txt allows AI search bots, but the edge does not: This origin answers 200 to an ordinary client but 403 to a client identifying as OAI-SearchBot, behind Akamai. Whether the verified crawler is also turned away cannot be determined from outside: check the bot rules in your Akamai dashboard.
Tu robots.txt bloquea algunos bots de IA (GPTBot, ClaudeBot, PerplexityBot). Esto impide que los AI agents indexen tu contenido.
Cómo implementarlo
Actualiza tu robots.txt para permitir bots de IA. Añade reglas Allow explícitas para GPTBot, ClaudeBot y PerplexityBot.
Lo que medimos No canonical URL
No se encontró URL canónica. Esto ayuda a los AI agents a identificar la versión preferida de una página y evitar contenido duplicado.
Cómo implementarlo
Añade una etiqueta <link rel="canonical" href="..."> apuntando a la URL canónica de la página.
Lo que medimos Content ratio: 0.0% (266 content chars / 715988 HTML bytes)
Tu página tiene un bajo ratio de contenido real respecto al HTML total. Gran parte del peso de la página es marcado, scripts o estilos en lugar de contenido.
Cómo implementarlo
Mueve el CSS a hojas de estilo externas, elimina los estilos en línea, minimiza el JavaScript y asegúrate de que el HTML se centre en la estructura del contenido.
Lo que medimos No llms.txt found
Tu sitio no tiene un archivo llms.txt. Este es el estándar emergente para ayudar a los AI agents a comprender la estructura de tu sitio.
Cómo implementarlo
Crea un archivo /llms.txt siguiendo la especificación de llmstxt.org. Incluye una descripción del sitio y enlaces a tus páginas principales.
Welcome IBM Event and Experience Design supports agency partners and event marketers with executing event programs for all audience types, venues and geographic locations. It includes turnkey booth models, environmental graphics, signage and messaging. [  ](https://www.ibm.com/design/event/gallery)
IBM Event Design [Skip to main content](https://www.ibm.com/design/event/#main-content)[IBM Event Design](https://www.ibm.com/design/event/) Search Switch sites Collapse navigation items Your browser does not support the video tag. Welcome IBM Event and Experience Design supports agency partners and event marketers with executing event programs for all audience types, venues and geographic locations. It includes turnkey booth models, environmental graphics, signage and messaging. [#### Overview  ](https://www.ibm.com/design/event/overview) [#### Approach ](https://www.ibm.com/design/event/booths/approach) [#### Models  ](https://www.ibm.com/design/event/booths/models/summary) [#### Activations  ](https://www.ibm.com/design/event/activations) [#### Copy placement ](https://www.ibm.com/design/event/booths/copy-placement/) [#### Finishes ](https://www.ibm.com/design/event/booths/finishes) [#### Graphics  ](https://www.ibm.com/design/event/graphics) [  #### Gallery ](https://www.ibm.com/design/event/gallery) [ Previous Home ](https://www.ibm.com/design/event/) [ Next Gallery ](https://www.ibm.com/design/event/gallery)
Sube este archivo como /design/event.md en tu servidor para que los AI agents puedan acceder a una versión limpia de tu página. También puedes configurar la negociación de contenido Accept: text/markdown para servirlo automáticamente.
llms.txt generado para esta página individual
# ibm.com > Learn about how IBM event design invites clients to engage with our brand and people—in settings that stimulate, connect and inspire innovation. ## Main - [IBM Event Design](https://www.ibm.com/design/event/): Learn about how IBM event design invites clients to engage with our brand and people—in settings that stimulate, connec… - [Skip to main content](https://www.ibm.com/) - [Carbon for IBM.com](https://www.ibm.com/standards/carbon/) - [IBM Workplace Design](https://www.ibm.com/design/workplace/) - [Enterprise Design Thinking](https://www.ibm.com/design/thinking/) - [IBM Accessibility](https://www.ibm.com/able/) - [IBM Design for AI](https://www.ibm.com/design/ai) - [IBM Design Research](https://www.ibm.com/design/research/) - [Gallery](https://www.ibm.com/design/event/gallery) ## Legal - [Privacy](https://www.ibm.com/privacy) - [Terms of use](https://www.ibm.com/legal)
El llms.txt completo requiere un análisis de todo el dominio (próximamente)
Sube este archivo a https://www.ibm.com/llms.txt en la raíz de tu dominio. Los AI agents como ChatGPT, Claude y Perplexity consultan este archivo para comprender la estructura de tu sitio.
Accesibilidad
Content available without JavaScript
Main content starts at 95% of HTML
Page size: 699KB
Visibilidad para IA
robots.txt allows AI search bots, but the edge does not: This origin answers 200 to an ordinary client but 403 to a client identifying as OAI-SearchBot, behind Akamai. Whether the verified crawler is also turned away cannot be determined from outside: check the bot rules in your Akamai dashboard.
No sitemap found
robots.txt exists
No llms.txt found
Datos estructurados
No JSON-LD / Schema.org found
0/3 OG tags present
Meta description: 144 chars
No canonical URL
lang="en"
HTML semántico
no <h1>
Has <main>
5 semantic elements, 94 divs (ratio: 5%)
5/5 images with meaningful alt text
Avg div depth: 5.1, max: 10
Eficiencia del contenido
100% token reduction (HTML→Markdown)
Content ratio: 0.0% (266 content chars / 715988 HTML bytes)
HTML size: 699KB
20/381 elements with inline styles (5.2%)
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"markdown": "Welcome\n\nIBM Event and Experience Design supports agency partners and event marketers with executing event programs for all audience types, venues and geographic locations. It includes turnkey booth models, environmental graphics, signage and messaging.\n\n[\n\n\n\n](https://www.ibm.com/design/event/gallery)\n",
"fullPageMarkdown": "IBM Event Design\n\n[Skip to main content](https://www.ibm.com/design/event/#main-content)[IBM Event Design](https://www.ibm.com/design/event/)\n\nSearch\n\nSwitch sites\n\nCollapse navigation items\n\nYour browser does not support the video tag.\n\nWelcome\n\nIBM Event and Experience Design supports agency partners and event marketers with executing event programs for all audience types, venues and geographic locations. It includes turnkey booth models, environmental graphics, signage and messaging.\n\n[#### Overview\n\n\n\n](https://www.ibm.com/design/event/overview)\n\n[#### Approach\n\n](https://www.ibm.com/design/event/booths/approach)\n\n[#### Models\n\n\n\n](https://www.ibm.com/design/event/booths/models/summary)\n\n[#### Activations\n\n\n\n](https://www.ibm.com/design/event/activations)\n\n[#### Copy placement\n\n](https://www.ibm.com/design/event/booths/copy-placement/)\n\n[#### Finishes\n\n](https://www.ibm.com/design/event/booths/finishes)\n\n[#### Graphics\n\n\n\n](https://www.ibm.com/design/event/graphics)\n\n[\n\n\n\n#### Gallery\n\n](https://www.ibm.com/design/event/gallery)\n\n[\n\nPrevious\n\nHome\n\n](https://www.ibm.com/design/event/)\n\n[\n\nNext\n\nGallery\n\n](https://www.ibm.com/design/event/gallery)\n",
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"checks": {
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"evidence": "plausible",
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},
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"checks": {
"robots_allows_ai_bots": {
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"evidence": "proven",
"details": "robots.txt allows AI search bots, but the edge does not: This origin answers 200 to an ordinary client but 403 to a client identifying as OAI-SearchBot, behind Akamai. Whether the verified crawler is also turned away cannot be determined from outside: check the bot rules in your Akamai dashboard."
},
"supports_markdown_negotiation": {
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"weight": 20,
"evidence": "plausible",
"details": "No Markdown for Agents support detected"
},
"has_sitemap": {
"score": 0,
"weight": 15,
"evidence": "plausible",
"details": "No sitemap found"
},
"has_robots_txt": {
"score": 100,
"weight": 10,
"evidence": "plausible",
"details": "robots.txt exists"
},
"has_llms_txt": {
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"weight": 10,
"evidence": "speculative",
"details": "No llms.txt found"
},
"has_content_signals": {
"score": 0,
"weight": 10,
"evidence": "speculative",
"details": "No Content-Signal found (robots.txt or HTTP headers)",
"mechanisms": {
"robotsTxt": false,
"httpHeader": false,
"policy": false
}
}
}
},
"structuredData": {
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"checks": {
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"weight": 35,
"evidence": "proven",
"details": "No JSON-LD / Schema.org found"
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"has_open_graph": {
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"weight": 20,
"evidence": "plausible",
"details": "0/3 OG tags present"
},
"has_meta_description": {
"score": 100,
"weight": 20,
"evidence": "plausible",
"details": "Meta description: 144 chars"
},
"has_canonical_url": {
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"weight": 15,
"evidence": "plausible",
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},
"has_lang_attribute": {
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"weight": 10,
"evidence": "plausible",
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}
}
},
"semanticHtml": {
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"checks": {
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"recommendations": [
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"maxImpact": 3.8,
"evidence": "plausible",
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"checkDetails": "No sitemap found"
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{
"id": "reduce_page_size",
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{
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{
"id": "add_llms_txt",
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"category": "aiDiscoverability",
"titleKey": "rec.add_llms_txt.title",
"descriptionKey": "rec.add_llms_txt.description",
"howToKey": "rec.add_llms_txt.howto",
"howToStepKeys": null,
"effort": "quick-win",
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"snippets": [
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"description": "Upload this file to your web root. It tells AI agents what your site is about and which pages matter.",
"language": "markdown",
"code": "# ibm.com\n\n> Learn about how IBM event design invites clients to engage with our brand and people—in settings that stimulate, connect and inspire innovation.\n\n## Main\n- [IBM Event Design](https://www.ibm.com/design/event/): Learn about how IBM event design invites clients to engage with our brand and people—in settings that stimulate, connec…\n- [Skip to main content](https://www.ibm.com/)\n- [Carbon for IBM.com](https://www.ibm.com/standards/carbon/)\n- [IBM Workplace Design](https://www.ibm.com/design/workplace/)\n- [Enterprise Design Thinking](https://www.ibm.com/design/thinking/)\n- [IBM Accessibility](https://www.ibm.com/able/)\n- [IBM Design for AI](https://www.ibm.com/design/ai)\n- [IBM Design Research](https://www.ibm.com/design/research/)\n- [Gallery](https://www.ibm.com/design/event/gallery)\n\n## Legal\n- [Privacy](https://www.ibm.com/privacy)\n- [Terms of use](https://www.ibm.com/legal)\n\n",
"filename": "/llms.txt"
},
{
"id": "add_open_graph",
"title": "Add missing Open Graph tags",
"description": "Open Graph tags control how your page looks when shared on social media and how AI platforms preview your URL in answers.",
"language": "html",
"code": "<meta property=\"og:title\" content=\"IBM Event Design\">\n<meta property=\"og:description\" content=\"Learn about how IBM event design invites clients to engage with our brand and people—in settings that stimulate, connect and inspire innovation.\">\n<meta property=\"og:image\" content=\"https://yoursite.com/og-image.jpg\">\n<meta property=\"og:url\" content=\"https://www.ibm.com/design/event/\">\n<meta property=\"og:type\" content=\"website\">",
"filename": "<head>",
"stacks": [
{
"id": "html",
"label": "HTML <head>",
"language": "html",
"filename": "<head>",
"code": "<meta property=\"og:title\" content=\"IBM Event Design\">\n<meta property=\"og:description\" content=\"Learn about how IBM event design invites clients to engage with our brand and people—in settings that stimulate, connect and inspire innovation.\">\n<meta property=\"og:image\" content=\"https://yoursite.com/og-image.jpg\">\n<meta property=\"og:url\" content=\"https://www.ibm.com/design/event/\">\n<meta property=\"og:type\" content=\"website\">"
},
{
"id": "wordpress",
"label": "WordPress",
"language": "php",
"filename": "functions.php",
"code": "<?php\n// Quick Open Graph tags without a plugin (skip if Yoast / Rank Math is active)\nadd_action('wp_head', function () {\n if (!is_singular()) return;\n $post = get_queried_object();\n $title = get_the_title($post);\n $desc = get_the_excerpt($post) ?: wp_trim_words(strip_tags($post->post_content), 30);\n $image = get_the_post_thumbnail_url($post, 'large') ?: 'https://yoursite.com/og-image.jpg';\n $url = get_permalink($post);\n printf('<meta property=\"og:title\" content=\"%s\">' . \"\\n\", esc_attr($title));\n printf('<meta property=\"og:description\" content=\"%s\">' . \"\\n\", esc_attr($desc));\n printf('<meta property=\"og:image\" content=\"%s\">' . \"\\n\", esc_url($image));\n printf('<meta property=\"og:url\" content=\"%s\">' . \"\\n\", esc_url($url));\n echo '<meta property=\"og:type\" content=\"article\">' . \"\\n\";\n}, 5);"
},
{
"id": "nextjs",
"label": "Next.js",
"language": "typescript",
"filename": "app/page.tsx",
"code": "// Next.js App Router — Metadata API\nimport type { Metadata } from 'next';\n\nexport const metadata: Metadata = {\n title: \"IBM Event Design\",\n description: \"Learn about how IBM event design invites clients to engage with our brand and people—in settings that stimulate, connect and inspire innovation.\",\n openGraph: {\n title: \"IBM Event Design\",\n description: \"Learn about how IBM event design invites clients to engage with our brand and people—in settings that stimulate, connect and inspire innovation.\",\n url: \"https://www.ibm.com/design/event/\",\n images: [\"https://yoursite.com/og-image.jpg\"],\n type: 'website',\n },\n};"
}
]
},
{
"id": "add_canonical_url",
"title": "Add canonical URL",
"description": "The canonical URL tells AI agents which version of the page is the \"official\" one, avoiding duplicate content issues.",
"language": "html",
"code": "<link rel=\"canonical\" href=\"https://www.ibm.com/design/event/\">",
"filename": "<head>"
},
{
"id": "add_schema_org",
"title": "Add Schema.org JSON-LD",
"description": "Structured data helps AI agents understand the type, author, and purpose of your content.",
"language": "html",
"code": "<script type=\"application/ld+json\">\n{\n \"@context\": \"https://schema.org\",\n \"@type\": \"WebPage\",\n \"name\": \"IBM Event Design\",\n \"description\": \"Learn about how IBM event design invites clients to engage with our brand and people—in settings that stimulate, connect and inspire innovation.\",\n \"url\": \"https://www.ibm.com/design/event/\",\n \"inLanguage\": \"en\"\n}\n</script>",
"filename": "<head>"
},
{
"id": "allow_ai_bots",
"title": "Allow AI bots in robots.txt",
"description": "Some AI bots are blocked in your robots.txt. Remove or modify these Disallow rules to let AI agents index your content.",
"language": "txt",
"code": "# Add to your robots.txt — explicitly allow AI bots:\nUser-agent: GPTBot\nAllow: /\n\nUser-agent: ClaudeBot\nAllow: /\n\nUser-agent: PerplexityBot\nAllow: /",
"filename": "/robots.txt"
},
{
"id": "add_sitemap",
"title": "Create /sitemap.xml",
"description": "A sitemap helps AI agents discover all your pages. Most CMS platforms generate one automatically.",
"language": "xml",
"code": "<?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<urlset xmlns=\"http://www.sitemaps.org/schemas/sitemap/0.9\">\n <url>\n <loc>https://www.ibm.com/design/event/</loc>\n <lastmod>2026-10-07</lastmod>\n </url>\n</urlset>",
"filename": "/sitemap.xml"
},
{
"id": "add_markdown_negotiation",
"title": "Support Markdown for Agents",
"description": "Let AI agents request a clean Markdown version of any page via content negotiation, .md alternate URLs, link tags or Link headers.",
"language": "html",
"code": "<!-- Mechanism 3: link tag advertising the .md alternate -->\n<link rel=\"alternate\" type=\"text/markdown\" href=\"/page.md\">",
"filename": "<head>",
"stacks": [
{
"id": "html",
"label": "HTML <head>",
"language": "html",
"filename": "<head>",
"code": "<!-- Mechanism 3: link tag advertising the .md alternate -->\n<link rel=\"alternate\" type=\"text/markdown\" href=\"/page.md\">"
},
{
"id": "express",
"label": "Express",
"language": "javascript",
"filename": "server.js",
"code": "// Mechanisms 1 + 4: content negotiation + Link header\napp.get('/page', (req, res) => {\n res.setHeader('Vary', 'Accept');\n res.setHeader('Link', '</page.md>; rel=\"alternate\"; type=\"text/markdown\"');\n if ((req.headers.accept || '').includes('text/markdown')) {\n res.type('text/markdown; charset=utf-8');\n return res.send(renderMarkdown('page'));\n }\n res.render('page');\n});"
},
{
"id": "fastify",
"label": "Fastify",
"language": "javascript",
"filename": "server.js",
"code": "// Mechanisms 1 + 4: content negotiation + Link header\nfastify.get('/page', async (req, reply) => {\n reply.header('Vary', 'Accept');\n reply.header('Link', '</page.md>; rel=\"alternate\"; type=\"text/markdown\"');\n if ((req.headers.accept || '').includes('text/markdown')) {\n return reply.type('text/markdown; charset=utf-8').send(renderMarkdown('page'));\n }\n return reply.view('/page.ejs');\n});"
},
{
"id": "nextjs",
"label": "Next.js",
"language": "typescript",
"filename": "app/page/route.ts",
"code": "// Next.js App Router — Route Handler returning Markdown\nimport { NextRequest } from 'next/server';\nimport { renderMarkdown } from '@/lib/md';\nexport async function GET(req: NextRequest) {\n const accept = req.headers.get('accept') || '';\n if (accept.includes('text/markdown')) {\n return new Response(await renderMarkdown('page'), {\n headers: {\n 'Content-Type': 'text/markdown; charset=utf-8',\n 'Vary': 'Accept',\n },\n });\n }\n // Fall through to the page component\n return new Response(null, { status: 404 });\n}"
},
{
"id": "wordpress",
"label": "WordPress",
"language": "php",
"filename": "functions.php",
"code": "<?php\n// Mechanism 1: respond to Accept: text/markdown on the same URL\nadd_action('template_redirect', function () {\n if (!is_singular()) return;\n $accept = $_SERVER['HTTP_ACCEPT'] ?? '';\n if (strpos($accept, 'text/markdown') === false) return;\n header('Content-Type: text/markdown; charset=utf-8');\n header('Vary: Accept');\n $post = get_queried_object();\n echo \"# \" . get_the_title($post) . \"\\n\\n\";\n echo wp_strip_all_tags(apply_filters('the_content', $post->post_content));\n exit;\n});"
},
{
"id": "static",
"label": "Hugo / Jekyll / Astro",
"language": "txt",
"filename": "static/page.md",
"code": "# Mechanism 2: serve .md alongside .html\n# Hugo: place page.md in /static/ — built unchanged\n# Jekyll: drop page.md in /assets/ — copied as-is\n# Astro: src/pages/page.md.ts that exports a GET returning markdown\n\n# Then advertise with mechanism 3 in <head>:\n# <link rel=\"alternate\" type=\"text/markdown\" href=\"/page.md\">"
}
]
}
]
}
Usa nuestra API para obtener esto de forma programática (próximamente)
Este JSON es para uso interno — a diferencia del Markdown y llms.txt, no está pensado para subirse a tu web. Guárdalo como referencia para seguir la evolución de tu puntuación, compártelo con tu equipo de desarrollo o intégralo en tu pipeline CI/CD.
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